The Spread Love Campaign™ was founded in early 2025 by Allison Roy, a 26 year old artist & entrepreneur from Quebec, Canada.

Allison was creating designs for the tour merchandise of Love Will Save Us,

her debut album focused on the themes of gratitude & healing, 

when she came up with the idea of making it into a movement to spread awareness.

She then proceeded to start designing clothing collections and began to advocate for mental health on social media.

 Allison's mission is to help end the stigma around mental health by opening the conversation through her unique designs.

She additionally will be giving 10% of the profits made on the merchandise to the Canadian Association for Suicide Prevention.